Kenyan beauty content creator Aura Gold has publicly accused Chebet Ronoh of allegedly taking her unrefined shea butter business idea. Her claims have added a new twist to the ongoing online drama involving Ronoh and comedian Elsa Majimbo.
Aura’s allegations have attracted attention because they raise questions about originality and creative ownership. They have also placed Ronoh under fresh scrutiny following her recent confrontation with Elsa.
Aura Gold Claims Ronoh Took Her Business Idea
Aura Gold reportedly accused Ronoh of copying her idea involving unrefined shea butter. She questioned Ronoh’s criticism of Elsa over alleged similarities in their creative styles.
According to Aura, Ronoh was accusing Elsa of copying while allegedly engaging in similar behaviour herself.
The beauty creator described the situation as hypocrisy. She suggested that Ronoh should also be held accountable for allegedly taking inspiration from another creator’s business concept.
However, the allegation remains Aura’s personal account. The available claims do not independently establish that Ronoh stole her idea.
Ronoh’s Dispute With Elsa Majimbo
Aura’s criticism comes after Ronoh publicly confronted Elsa over their creative differences. Ronoh shared alleged private Instagram messages and accused Elsa of copying her comedy style, aesthetic and creative blueprint.
She also criticised Elsa’s remarks in their private conversations, particularly references to speaking French and playing chess.
Elsa later apologised, accepting responsibility for her comments. Ronoh also apologised following backlash over her public confrontation.

Aura Questions Ronoh’s Double Standards
Aura’s intervention has shifted attention towards Ronoh’s own creative practices. She questioned why Ronoh would accuse Elsa of copying when she allegedly borrowed another creator’s business idea.
Aura also described Ronoh as manipulative and claimed she had been taking indirect shots at Elsa for some time. Her remarks have added another dimension to the controversy.
The discussion now extends beyond comedy and personal disagreements to business ideas and creative ownership. As the allegations circulate online, attention remains on whether Ronoh will respond to Aura’s claims.



